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havaianas: wsl campaign

Client:

Havaianas

Role:

Art direction

As part of the WSL Sunset Pro, Havaianas returned to its original inspiration, Hawaii! Visually, the tagline + campaign had a 1960s feel (think The Beach Boys!) as the brand was born in 1962.

Agency: Media Monks

Credits:
Agency: Media Monks
Creative head of content: Laura Marquez
Project managers: Natalia Vetrano da Silva and Camila Takahara
Global Content Creator: Rafael Bahia
Content creator: Ian Raymond
Art direction: Eva María Gómez

Key visual

Social assets

Instagram stories